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Group: Forum Members
Last Active: Mon 21 May 2018
Posts: 94,
Visits: 266
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Amazon have started selling a Google Adwords type service called Product Ads. Their idea is based on the Google Shopping idea where Amazon customers search for a product within Amazon and get fed options to purchase from third-party websites along with Amazon's own results. If a customer clicks on the third-party website link, the third-party company get charged a PPC fee. Simple....except their product feed isn't quite Google compatible.
An Amazon rep sold me that Google feeds were compatible with absolutely minimal integration, blah, blah, blah....and asked me for our Kartris generated XML file which he turned into an Amazon feed.
When I came to change website prices, those prices had to be reflected on the Amazon Product Ads feed. Without going into details, this was an absolute nightmare and required a ton of editing. they don't accept XML files so you are transported back to the early days of hand-editing a horrible CSV file to suit, just like in the bad old days of Froogle.
Currently, the Kartris Google feed will only seem to generate as XML and won't do tab delimited (Amazon are still in the Stone Age favouring this sort of file) so here's a suggestion for futire releases of Kartris:
Can we have a feeg generator for Amazon Product Ads please?
It's hard to ignore Amazon, they are huge players in Internet sales (pioneers really) and charge horrendous fees to business' wanting to sell on their platform, so their Product Ads service is a fantastic compromise for business' running e-commerce sites who want to benefit from potential Amazon traffic. Something to think about guys?
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